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About Us

Whole Kids Foundation is dedicated to helping kids eat better—and enjoy it!

¡Mira! Spanish subtitled version available here.


We are a nonprofit 501(c)(3) founded by Whole Foods Market and guided by the same values, principles, expertise and standards for quality ingredients, food production methods and nutrition.

Our Mission

We support schools and inspire families to improve children’s nutrition and wellness. Given the right opportunities, kids will get excited about fresh fruits, vegetables, whole grains and other nutritious whole foods.


Our Goals

  • Help kids learn to love fresh, nutritious, whole foods
  • Increase access to and consumption of these foods in schools
  • Inspire families to prepare and share these foods at home
  • Encourage community action that supports healthier kids
  • Create support tools for educators, who play a vital role in modeling and teaching healthy choices
  • End the childhood obesity epidemic


What We Do

Download the complete Whole Kids Foundation Brochure to learn more.

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Over 1,000,000 schools served since 2011.

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Grant Recipients

Supporting schools. Inspiring families. Nourishing kids.

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School Success Stories

Meet the team who's dedicated to helping kids eat better—and enjoy it!

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